Scanstrut

Work Placement

As part of my work experience, I worked with the graphics and marketing team at Scanstrut, to create advertisements and handouts/leaflets for their new product ATMOS, to be used at various design shows. Within the designs, I was restricted to a set colour scheme and font, so that the designs flowed with the rest of the company’s branding. I needed to include all necessary information in an aesthetically pleasing and clear layout that would appeal to the audience.

Throughout my placement, I was tasked to create a variety of products, including:
- An information leaflet for ATMOS
- Roller banners for ATMOS
- Postcard sized info handouts for ATMOS
- 2 sustainability icons for all product packaging

ATMOS Leaflet design - Inside

Three roller banners for shows

Portrait Postcard Handouts

Three front designs, with the same back design

Landscape Postcard Handouts

Three front designs, with the same back design

Sustainability marks and mark in use on packaging

Initial ideas and sketches

I explored a variety of ideas for all products, varying the compositions and content to see what would work best. I took the ideas I thought were best from feedback and explored these further within the sketches on the right, evaluating the pros and cons of each.

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